I made a layout for the http://www.digidares.com/Dare Flair:
* Have the page be divided visually somehow to emphasize the two different sides.
* Use two complimentary, but contrasting colors (ie black vs white, blue vs. pink, etc.) to build the page.
* Use elements that support and help tell your story
* Include something torn – torn paper, torn photo, whatever you want…
* Include 2 different and contrasting styles of alpha
* You CAN include a photo, but it is not required. Stock photos are okay, just give proper credit.
I really enjoyed the process but i was out of time:))